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How to write marketing objectives
Learning how to write marketing objectives is a valuable skill. Good marketing objectives help you work out where you want to go, and what you
Target your ideal customer – techniques you need to know
If you want your marketing to be effective, you’ve got to understand who to target and how to reach them. Targeting sounds simple, but where
How to measure marketing performance
Deciding what marketing to do comes from knowing what works. That’s why it’s handy to know how to measure marketing performance. I get it. Completing
How to get more customers for your business
So you’re reading this blog post because you want to get more customers and increase sales. I get it. We all do. But what if
Seven FREE tools that help you create perfect social media posts
Creating the perfect social media post doesn’t have to be a chore. Here are the seven apps and tools I use regularly to quickly create
Starting a Brand from Scratch. Five Marketing Lessons I’ve learnt.
Ever thought about starting a brand from scratch? I did, and it’s been one of the most rewarding things I’ve done. It’s been four years
How did I get on your email marketing list?
I GAVE YOU MY BUSINESS CARD. DOES THAT GIVE YOU THE RIGHT TO SEND ME EMAIL MARKETING? We’ve all had this experience. Attended an event,
When did you last use Google Analytics?
“I know I should be looking at Google Analytics, but I don’t know where to start!” Does this sound like you? Don’t worry, you aren’t
Small Business Marketing Strategy. Do You Need One?
In a word yes. Now I know you are probably having visions/nightmares of a bureaucratic form filling exercise that gets completed and never used. But